Noa Sterling, has been writing for as long as she can remember. Teaches business writing. The photos were taken on her private property, in the Golan Heights. Her brand’s color palette ranges from pastel pink-green-yellow. The goal was to convey a sense of home and security. We also filmed at her regular workplace, in her unique and characterful home. Then we went out to the nearby forest at dusk. It’s not for nothing that this hour is called the magic hour.